The page speed or site speed is a quite imperative aspect for every website and has become one of the most crucial factors behind the popularity of an online store. eCommerce leaders specially take care of this concern because a slow loading website never entertains any shopper. The world's most popular search engine, Google already made it an official ranking signal in the last decade.
Page speed: The faster the better
The minimum load time of an eCommerce website can affect its sales conversion rate directly. Long website load times encourage the store visitors to leave your site quickly and buy their needs from another. So, it is always good to optimize your site professionally with the expert support of eCommerce website development company in India and get the maximum benefit from your business.
To optimize Page Speed, you need to consider on various factors:
Page speed: The faster the better
The minimum load time of an eCommerce website can affect its sales conversion rate directly. Long website load times encourage the store visitors to leave your site quickly and buy their needs from another. So, it is always good to optimize your site professionally with the expert support of eCommerce website development company in India and get the maximum benefit from your business.
To optimize Page Speed, you need to consider on various factors:
- Product image size: It plays an amazing role in the optimization process. To make the website more vibrant & interactive, developers are constantly using high-resolution images. Using a suitable tool to compress the images or selecting a suitable file format are always beneficial to optimize the page speed
- File size: Make your source code clean & limited. You should never add useless characters, empty spaces, irrelevant comments, and useless plugins or extensions. Integrated javascript and CSS files should be merged and compressed to reduce the file size.
- Always avoid redirects: Each redirect sends a request to the server and obviously increase the time to load a page. Therefore, you should continuously check the redirects to sort out if, maybe, some of them are irrelevant and can be ignored.
- Use browser caching: Each browser has the ability to store the website content in its cache once retrieved. This will offer the fastest result to the visitors if the same website is visited again. To get benefit from this, you must enable browser caching for your website.
- GZIP compression: GZIP compression is useful to compress website data. The text-based files, HTML, CSS, and JavaScript are perfectly suitable for GZIP compression. It makes the website files smaller and the loading times faster.
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