Friday, 3 June 2016

Top 5 Effective Tips for Migrating an Online Store

Millions of online stores are registered over the internet. But, only some of them achieved good reputation and earn huge mass of customers' across the sphere. Websites having an outdated platform consistently facing many obstacles and lose their esteemed customers'. In order to sustain even in the competitive scenario, they need to migrate their store into another demanding eCommerce platform. Here are some crucial tips shared by eCommerce Website Development Company to make migrating your online store easy and secure.


1. Find the perfect time:
Analyze your store statistics consistently, and find out the perfect time with the lowest traffic. This exercise will helpful to reduce revenue loss and possible inconveniences for your esteemed customers.

2. Backup: Make your website backup in advance. This is crucially important, if you manually migrate your store. Even if you are using an automated process to migrate your store using services like Cart2Cart, where the data is simply copied and left untouched, it’s still recommended to backup your data before performing any serious manipulations within your online shop.

3. Prepare an SEO strategy: Many stores experience an unexpected drop in organic traffic following their migration. This is normally the output of lost meta information and changes in URLs. Make your SEO strategy in advance to minimize these temporary effects. Cart2Cart services help you to migrate SEO URLs within most shopping carts, but sometimes keeping your previous URLs is technically impossible. In this case, it is good to set redirects from your old store URLs to the new ones, so that users can reach your new store using old links effortlessly.

4. Enable Maintenance Mode: In order to transfer your data adequately without any hassle, set your original store to maintenance mode during the migration. By doing so, you need not to take any single hiccup, while letting visitors know you are overhauling your site.

5. Analyze your Shop Extensively: Once your store is successfully migrated, then you need to do some fine tuning after the data transfer. After fine tuning, your store will perfectly match with the current market needs and customer's expectation.

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